David Morris has been appointed as the leader of the PwC public sector health team in the UK.
He currently leads the firm’s public sector restructuring practice, specialising in helping organisations in financial distress and delivering complex improvement projects.
He takes over the role from Quentin Cole, who recently became PwC’s UK leader of government and health industries.
Morris has frontline experience of the challenges faced in the NHS through his experience as a medical emergency and A&E nurse, both in the UK and overseas before becoming a director at PwC in 2010 and a partner in 2012.
Despite the longer-term settlement announced for the NHS, new perspectives and fresh ideas are needed like never before
Since then he has led the support for some of the most-high-profile change programmes in the public sector, advising boards, regulators and central Government as well as being on the board of a number of large teaching hospitals.
In the past three years, he has authored a number of thought leadership reports on public healthcare policy, including Redrawing the health and social care architecture in 2016 and, most recently, Making money work in the health and care system in 2018.
Cole, PwC UK leader of government and health industries, said: “David has been a huge asset to the health industries practice since joining PwC.
“His experience both on the frontline in hospitals, and through his time at PwC, make him the perfect candidate for leading our public sector health practice.
“I look forward to continuing to work closely with David in helping to solve some of the many complex and challenging issues facing the public health sector.”
Morris added: “Having experienced first-hand the huge obstacles that NHS organisations face, I know how much there is to feel proud about healthcare in the UK.
“Despite the longer-term settlement announced for the NHS, new perspectives and fresh ideas are needed like never before. This is where our public sector health team seeks to play a key role.”