Redefining place-based care

By Jo Makosinski | Published: 24-Apr-2023

Gavin Bashar, UK and Ireland Managing Director at Tunstall Healthcare, discusses the focus on prevention, early access, and health inequalities and why we need to use technology to redefine place-based care

Redefining place-based carePlace-based care has the potential to deliver multiple opportunities.

But, in order to capitalise on those that are presented, we must first define ‘the place’ and what this means to people both providing, and accessing, care services.

When defining place-based care it is important to consider the different demographic regions across the UK.

There are disparities in the health and wellness of communities with different population characteristics, and we should take into account differences in access to technology, health and wellbeing, and life expectancy.

By starting with place-based care we can approach issues around prevention and pro-activity and the tailoring of care.

This, in turn, will help care providers to combat health inequalities and improve access to health, social care and housing. 

The implementation of ICSs

It is hoped that Integrated Care Systems (ICSs) will drive real system change that removes silos currently placing barriers on delivering the most-effective services. 

It is hoped that Integrated Care Systems (ICSs) will drive real system change that removes silos currently placing barriers on delivering the most-effective services

Considering single accountability and each step of an individual’s care journey will empower us to support ICSs in their role.

And this will be further supported by real collaboration and integration across the system.

If we address issues and demand earlier, budgets and funding streams can be allocated to the specific areas that need them.

The role of technology

Technology’s role as an enabler can move the prevention agenda forward.

However, it is only valuable if it drives sustainable system change.

In order to integrate technology effectively, we must bring the right skill sets into our services to ensure they can deploy digital solutions successfully.

Technology can have significant benefits for citizens, particularly in terms of using data to provide intelligent insight to inform more-personalised and preventative care.

We should see the ongoing progress that has been made around data privacy continue, particularly as future generations are now growing up in a digital landscape.

This will lead to citizens being more comfortable with health and care technology and having a better understanding of how they can be empowered to play a more-active role in their own wellbeing.

 

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