WiFi SPARK has announced the appointment of Fiona Bayle as its new head of healthcare.
She will be supporting the company’s continued expansion into the healthcare market, helping to grow its reputation as the premium WiFi provider for more than 75 healthcare organisations globally.
Evolving patient expectations in healthcare means that today’s hospitals and GP practices must deliver an optimised digital experience.
Seamless WiFi connectivity is essential for this, supporting communication and browser access as well as the latest entertainment streaming services, instant access to hospital services and health information.
WiFi SPARK recently launched its new SPARK Media platform, which, alongside its WiFi solutions and analytics, will provide an enhanced patient experience.
Bayle will play an integral role in the delivery of SPARK Media and will be working with the trusts to deliver the NHS Digital Mandate for free WiFi ahead of the 2019 deadline.
Previously she was the UK and Ireland sales director for Exterity, the global leader in enterprise IP Video technology and digital signage solutions.
As a key member of the senior management team, she was responsible for building and leading its core UK channel business and supporting development in US markets. Consequently, she was instrumental in growing the organisation into the market leader for IPTV and digital signage products.
Dean Moody, chief commercial officer at WiFi SPARK, said: “Our healthcare division is the largest segment of our business, and as such we sought an accomplished individual to lead the rollout of its WiFi solutions.
“We are thrilled to be welcoming Fiona to the role. She has over 20 years’ dedicated industry experience, making her well qualified to continue WiFi SPARK’s great work in the NHS.
